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 :: why study web design and multimedia?
The Internet is transforming our society, economy, and culture. Every day millions of people work, research, buy, sell, study, advertise and get informed or entertained while online. From checking the local weather to watching the latest news, the Internet has become an important part of our lives.
The following articles explain why studying web design can help you start a successful career in a constantly growing marketplace.
 :: Jobs raising
Digital ad firms are on a hiring binge as more money migrates towards Web advertising. But they're having trouble finding workers with the right mix of creative and technical skills...more

Read or listen to the full article at NPR.org
Online Ad Agencies Face Shortage of Workers
by Frank Langfitt
February 19, 2007 

 :: Traditional media is merging to the web
Traditional media is merging to the web as we become a paperless society.
Some of the nation's leading newspapers are taking print journalism's oldest conventions — the obituary, the wedding announcement, and the profile — and upgrading them to a video format online...more

Read or listen to the full article at NPR.org
Video Format Takes Hold at Newspapers
by Andrew Wallenstein
February 27, 2007
 :: Internet TV
People are already calling 2007 the year of Internet television, and within the past few months, TV networks have officially jumped into the business...more

Read or listen to the full article at NPR.org
Exploring TV's Takeoff on the Internet
May 9, 2007
 :: New technologies: Mobile devices
New technologies: Mobile devices like cell phones, are accessing the Internet.
Google, Microsoft and Yahoo have all trained their sights on cell phones, which they see as the next great battleground in the Internet search wars. They have thrown tens of millions of dollars and armies of programmers at the problem, seeking to develop tools that people on the move can actually use to access the Internet...more

Read the full article at NewYorkTimes.com
Big Money in Little Screens
By MIGUEL HELFT
April 20, 2007
 :: E-commerce

Online Shopping for Clothes Tops Computers
May 21, 2007
For the first time online shoppers bought more clothes than computer hardware and software, demonstrating consumers have reached a new level of comfort buying merchandise over the Internet. Merchants have made it easier for consumers by installing features such as a virtual dressing room, and also offering free returns...more

Read or listen to the full article at NPR.org

Online Shopping Grows in Popularity
NPR's Renee Montagne talks with an online shopping expert about how the industry has grown over the years. Chuck Davis, CEO of BizRate.com, says online shopping is more popular than ever because of its convenience and broad selection...more

Read or listen to the full article at NPR.org

Web Research Drives More Real-World Purchases
November 23, 2007
E-commerce purchases are expected to grow a healthy but unspectacular 17 to 20 percent this holiday season over last year’s. But the Web’s influence over what people buy could be growing even faster.

Read the full article a NewYorkTimes.com

The Web's Impact On In-Store Sales
The Web channel is affecting stores at a growing rate as consumers embrace the benefits of the Internet and incorporate it into their lives and shopping habits. Forrester estimates that almost $400 billion of store sales — or 16% of total retail sales — are directly influenced by the Web as consumers research products online and purchase them offline. This will grow at a 17% CAGR over the next five years, resulting in more than $1 trillion of store sales by 2012.

Read the full article at forrester.com

 :: Podcasting
What is a podcast?
http://www.apple.com/itunes/store/podcastsfaq.html

A podcast is a program that is made available on the Web. Many traditional radio and tv programs are available as podcasts, and many new kinds of programs are available only as podcasts. Using iTunes, you can find podcasts, subscribe to them for free, receive new episodes as they are released, and enjoy them anytime, anywhere. You can watch or listen to these programs on your Mac or PC, iPod, or Apple TV...more

Are Any Podcasters Making Money?
Podcaster Rob Walch explains who is actually making money producing the Internet-based audio features. Walch runs the podcast411.com Web site and co-authored the book Tricks of the Podcasting Masters. He speaks with Renee Montagne...more

Read or listen to the full article at NPR.org
By Renee Montagne
March 5, 2007
 :: Web 2.o
Web 2.0 refers to a perceived second generation of web-based communities and hosted services — such as social-networking sites, wikis, blogs, wikis, podcasts, RSS feeds-which facilitate collaboration and sharing between users...more

Read full article at Wikipedia, the free encyclopedia
http://en.wikipedia.org/wiki/Web_2

 :: Social Networking
People visit social networking sites for all kinds of reasons. Where once only teens connected online, now social networks are being leveraged in fields as buttoned down as philanthropy and business contacts.

Read or listen to the full article at NPR.org
Social Networking on the Web Grows Up
June 27, 2007